VidClx is an innovative solution for advertisers, creating a new opportunity for agencies to devise interactive advertising programs – including direct sales, campaign tie-ins, couponing and brand enhancement – for their clients. In addition to traditional creative, production and commission revenues, agencies may now realize residual revenues based on trackable consumer actions on interactive product placements and other interactive advertising. Agencies have traditionally secured media buys based on demographic and predictive data. VidClx extends this by providing dynamic contextual, geographic and behavioral data – including intent to buy, click to site, save to cart, and conversion – that allows agencies to adjust campaign tie-ins on the fly. As well, advanced metrics aid agencies in determining market reach, campaign goal achievement and ROI based upon tracked events.

Benefits for Sponsors and Advertising Agencies - “True” ROI

• Responses can be precisely determined at multiple levels of interaction
• Call to Action in complete control of the client
• Opportunity for revenue share models
• Alternative to interruptive video content
• Brand development through targeted placements
• Enable dynamic publishing of client’s content

To learn more about sponsorship opportunities contact an ad rep at This e-mail address is being protected from spambots. You need JavaScript enabled to view it